Conversion Optimisation

🔁 Funnel Design & CRO

We architect and build your complete lead-to-sale customer journey — from high-converting landing pages and lead magnets to follow-up sequences and sales pages that close.

Starting at ₹8,500/month


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19%
Trial-to-Paid Conversion
3.2×
Site Visit Conversion Rate
−38%
Cost per Inquiry Reduction
What's Included

Everything you need.
Nothing you don't.

Here's exactly what's included in your Funnel Design & CRO retainer — no vague "strategy sessions" or mystery deliverables.

Funnel Architecture & Strategy

Map the complete customer journey from awareness to conversion and identify the biggest leakage points in your current funnel.

Landing Page Design & Copy

Conversion-optimised landing pages with clear value propositions, social proof, and strong calls to action.

Lead Magnet Creation

Design and write high-value lead magnets — guides, checklists, free audits — that attract your ideal customer and earn their email.

Lead Capture Form Optimisation

Test form lengths, fields, placements, and friction points to maximise lead form conversion rates.

Sales Page Copy

Long-form sales pages for high-ticket offers, courses, or services — structured to convert cold traffic.

Thank You Page & Post-Conversion Flow

Optimise the post-conversion experience to increase upsells, referrals, and customer satisfaction scores.

A/B Testing Programme

Systematic testing of headlines, CTAs, page layouts, and offers to continuously improve conversion rates.

Heatmap & Analytics Setup

Hotjar, Microsoft Clarity, and GA4 funnel reports to see exactly where visitors drop off in your funnel.

Our Process

How we get you results, step by step.

Every engagement follows the same structured approach — because systems produce consistent results.

01
Funnel Audit

Analyse your current conversion rates at every stage using heatmaps, session recordings, and analytics data.

02
Funnel Architecture Design

Design the ideal customer journey: ad to landing page to lead magnet to nurture to conversion.

03
Page & Copy Production

Build landing pages with compelling copy, clear design, and conversion best practices throughout.

04
Technical Integration

Connect forms, CRM, email sequences, tracking pixels, and analytics to create a seamless funnel.

05
Test, Learn & Optimise

Run A/B tests, review heatmap data, and improve conversion rates continuously month over month.

19%
Trial-to-paid conversion (from 8% baseline)
Client Result
ClearPay

Uproute rebuilt our trial onboarding flow from scratch. They analysed where users dropped off, rewrote the emails, redesigned the conversion page. Trial-to-paid went from 8% to 19% in 45 days.

— Rohan Gupta, CEO, ClearPay
View Full Case Study →
Frequently Asked Questions

Your Funnel Design & CRO questions answered.

Do you build the actual landing pages or just design them?
+

Both — we design and build functional landing pages on Webflow, WordPress, or your existing CMS. If you prefer your developer to build from our designs, we provide Figma files.

What is a realistic conversion rate improvement to expect?
+

Typical improvement: 1.5x–3x from baseline. A landing page converting at 2% can often be improved to 4–6% with systematic testing. Impact depends on your current baseline and traffic volume.

Do I need high traffic for CRO to work?
+

You need at least 500–1,000 monthly visitors to a page for A/B tests to reach statistical significance. With lower traffic, we focus on qualitative improvements (heatmaps, copy, design) rather than formal split testing.

Can you work with our existing website?
+

Yes — we do not need to rebuild your entire site. We often add high-converting landing pages alongside your existing website, targeting specific campaigns.

Have another question? Ask Rakesh on WhatsApp →

Pricing

Funnel Design & CRO pricing. Clear and fair.

Essentials
₹8,500/month

Funnel Design & CRO as part of the Essentials plan. Choose 2 services total.

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Most Popular · Growth Plan
₹24,999/mo

Funnel Design & CRO + 3 more services. Most brands choose this plan.

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Agency Pro
₹49,999/mo

All 6 services at maximum scale. For brands ready to dominate.

Get Agency Pro →
All plans month-to-month. No lock-in contracts. Ad spend billed separately by platforms.

Ready to grow with Funnel Design & CRO?

Book a free 30-minute consultation. Rakesh personally reviews your brand and shows you exactly what results are achievable for your business.

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